Come on England!
In celebration of England’s participation in the FIFA World Cup football tournament this summer, Louis Kennedy designed and produced a range of “Come on England” badges. They are available now for £1 in Morrisons stores in England to kick off the 2010 World Cup and the company’s Charity of the Year partnership with Help the Hospices.

All patriots and supporters can wear the badges with pride knowing they are helping to raise vital funds for Help the Hospices whilst demonstrating support for the team.
Help the Hospices, the leading charity supporting hospice care throughout the UK, aims to raise £1 million for hospice care through its 10 month partnership with the supermarket.
The money raised from sales of the “Come on England” badges will help the charity fund services to support its 213 member hospices and champion the voice of people with life-limiting and terminal illnesses and their friends and family.
Richard Wood, Licensing and Partnerships Director at Louis Kennedy said, “The timing of the launch of the partnership between Help the Hospices and Morrisons leant itself perfectly to a “Come on England” campaign. As the year progresses there will be lots of other exciting merchandise enabling Morrisons customers to support the fundraising efforts in stores.”
Mike Palfreman, director of fundraising at Help the Hospices, added: “At just £1 each the “Come on England” badges are the perfect buy to kick off this summer’s World Cup! We hope the money raised from the badges will help make our £1 million target a reality so that everyone facing the end of life can receive the best possible care.”
For more information about Help the Hospices visit www.helpthehospices.org.uk

